|
|
|
|
Joined: Oct 2000
Posts: 45,846 Likes: 1
cobra kai 15000+ posts
|
|
cobra kai 15000+ posts
Joined: Oct 2000
Posts: 45,846 Likes: 1 |
Midway signs Double Fusion for in-game ads
Fruits of multiyear, multigame deal to be seen in Stranglehold, other select titles.
By Brendan SinclairIn-game advertising is on the rise of late, with Midway Games providing the latest evidence of a growing trend. The company today announced a multiyear, multititle agreement with Double Fusion to provide dynamic in-game ads for specific upcoming Midway games.
"We believe that the technology to allow for dynamic, in-game advertising will add a sense of cultural relevance and context for the mass-market audience," Midway's chief marketing officer Steve Allison said in a statement. "Our relationship with Double Fusion will not only add potential incremental revenue on top of our existing static ad placements, but allow us to work with a partner sensitive to game development and committed to making ad placements organic and credible."
So far, Stranglehold is the only game that Midway has confirmed will have ads provided by Double Fusion, pointing toward a previously unannounced online multiplayer component for the title, which a Midway representative later confirmed for GameSpot. The publisher did not announce when players can expect to start seeing Double Fusion's ads in its games, but Stranglehold is currently scheduled for release in the fourth quarter of 2006.
giant picture
|
|
|
|
|
Joined: Sep 2003
Posts: 30,833 Likes: 7
The conscience of the rkmbs! 15000+ posts
|
|
The conscience of the rkmbs! 15000+ posts
Joined: Sep 2003
Posts: 30,833 Likes: 7 |
|
|
|
|
|
Joined: Jun 2005
Posts: 6,747
I've got more guns than you. 6000+ posts
|
|
I've got more guns than you. 6000+ posts
Joined: Jun 2005
Posts: 6,747 |
Dude. They already do it.
Why do you think AO is free?
"Ah good. Now I'm on the internet clearly saying I like tranny cleavage. This shouldn't get me harassed at all." -- Lothar of the Hill People
|
|
|
|
|
Joined: Oct 2003
Posts: 2,124 Likes: 3
希望の戦士 2000+ posts
|
|
希望の戦士 2000+ posts
Joined: Oct 2003
Posts: 2,124 Likes: 3 |
"Wow, a new library of games! I shoud save and quit right here after a climactic boss battle and go reserve my copy now while my thumbs are still nimble!"
Give me strength.
This would be like putting aired television trailers or commercials in DVDs (in the middle of the shows/movies themselves that is) and forcing us to have to skip over them. Instead, they're (usually) kind enough to put all advertisements on a separate menu.
I'd also feel less insulted if they announced extra components and features ON THE BOX or IN THE INSTRUCTIONS like everyone else does. We might as well buy them us and as is from Gamestop.
Last edited by McGurk; 2006-02-25 2:01 AM.
There is no version of this where you come out on top. Maybe your army comes, and maybe it’s too much for us, but it’s all on you. Because if we can’t protect the Earth, you can be damn well sure we’ll avenge it.
Hello?
Put Natasha on the phone.
Who is this?
This is her fucking son's father. Who is this?
This is her fucking son.
..........oh.......
Call back in 20 minutes. *click*
Boy, you could get lost in a sky like that. I wish I had those balloons again.
|
|
|
|
|
Joined: Sep 2003
Posts: 30,833 Likes: 7
The conscience of the rkmbs! 15000+ posts
|
|
The conscience of the rkmbs! 15000+ posts
Joined: Sep 2003
Posts: 30,833 Likes: 7 |
Quote:
PCG342 said:
Dude. They already do it.
Why do you think AO is free?
Quote:
McGurk said:
This would be like putting aired television trailers or commercials in DVDs and forcing us to have to skip over them. Instead, they're (usually) kind enough to put all advertisements on a separate menu.
|
|
|
|
|
Joined: Jan 2003
Posts: 22,618
Your death will make me king! 15000+ posts
|
|
Your death will make me king! 15000+ posts
Joined: Jan 2003
Posts: 22,618 |
It's like putting Google ads in your message boards. Ri-goddamn-diculous  .
|
|
|
|
|
Joined: Jan 2006
Posts: 60
25+ posts
|
|
25+ posts
Joined: Jan 2006
Posts: 60 |
Those bastards! Kill them all!
THIS CHEESE IS BURNING ME!!!
|
|
|
|
|
Joined: Mar 2004
Posts: 17,884 Likes: 18
Son of Anarchist 15000+ posts
|
|
Son of Anarchist 15000+ posts
Joined: Mar 2004
Posts: 17,884 Likes: 18 |
Ragnarok Online in here now has ads for McDonalds in their loading screens.
|
|
|
|
|
Joined: Nov 2003
Posts: 956
500+ posts
|
|
500+ posts
Joined: Nov 2003
Posts: 956 |
What. The. Fuck?!
I remember AirWaves the chewing gum was slided in to Splinter Cell: Chaos Theory. Just small and discrete moments, like a pack of Airwaves being in the Navy 'Chopper, and a blimp advertising it as a plane went by
That. I can stomach
In-game loading menu's and other OTT shit would really piss me off and potentially drive me away from a game published by corporate whores. They're earning more money from these lucrative advertisement deals, so they should drop the games in price, but somehow I dont think we'll be that lucky........
"Now TV's all about format these days isn't it, and I've got a new type for you right here.
Its me and Paris Hilton driving around in a car.... Now I know what you're thinking, but she's in the boot!"
"So you see, 'Ring around the Rosey' refers to the horrible symptoms of a terrifying disease, a disease which.....a disease which....ZIM! Theres a Pigeon on you're head. You have 'Head Pigeons'. get to the Nurse before they spread to the other children."
"Get off my lawn Cookie Beast!"
--Invader Zim
|
|
|
|
|
Joined: Mar 2004
Posts: 17,884 Likes: 18
Son of Anarchist 15000+ posts
|
|
Son of Anarchist 15000+ posts
Joined: Mar 2004
Posts: 17,884 Likes: 18 |
it's even more hateful considering how Ragnarok online charges you by the minute for playing. They have no excuse for it. That's why I play on a free German private surver. It's a little bit hard to roleplay with the goddamn fucks though. Since I don't know how to say "ROB IS GAY" in their language.
|
|
|
|
|
|
|
