Quote:
Back in June, The Incredible Hulk grabbed $30.8 million out of the gate from 38 markets and it ultimately fell short of its domestic haul.


I was thinking... another plus for Marvel's movie strategy is that if they make an Avengers film that includes the Hulk and it's a hit, it could spark a renewed interest in his own film, since it includes a couple of minor plot points that tie into the larger story (the Tony Stark scene and Cap's cameo).

I'm not sure if someone like this could work for DC's characters, tho.