They've green-lit a sequel anyhow. The powers that be cannot allow this movie to be seen as a failure since it represents 'great epic social justice'. So they'll obfuscate objective reality with constant and ceaseless investment, attempting to rewire people's perceptions--and the public consciousness as a whole--until the fact that this movie is shit is no longer a matter of fact, but rather an interpretation that's more controversial than common sense.
I have a feeling that, at this stage, Sony's losses have been insured by third party interests who are more concerned with the delivery than with the product.
