OK Rob, while I see your point, I must disagree, I'm afraid. I am what you'd call a new reader, I suppose I've been in the comics scene around five years now (I think) and never had any exposure to Hawkman (apart from Zauriel) but even me, with no prior expectations towards the character, am hyped by what's being done over in JSA at the moment. Why? Because it's a kick ass story that's very exciting. That's enough to even have me excited by the return of Hawkman. I wont read his book when it comes out, but with the creative team on that book, there excitement for what they are doing is very infectious, know what I mean?